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LittleLink ID – Privacy Policy

Effective Date: 29 November 2025

Last Updated: 2 December 2025

LittleLink ID (“we”, “us”, “our”) provides digital and physical identification products and a secure online platform designed to support safeguarding for childcare providers and lone- working professionals. We are committed to protecting your personal data and complying with UK GDPR and the Data Protection Act 2018.

This Privacy Policy explains how we collect, use, store, and protect personal data when you use:

- The LittleLink ID website

- The LittleLink ID portal/service

- LittleLink ID NFC/QR cards

- Any related features, products, or services

1. Data Controller

The Data Controller for your personal information is:

LittleLink ID

Email: [email protected]

For childcare data entered by childcare providers (e.g. children’s profiles, emergency contacts), the childcare provider remains the Data Controller and LittleLink ID acts as a Data Processor. We are happy to support you in demonstrating this to your regulating bodies.

2. Personal Data We Collect

We only collect information necessary for providing our service, supporting safeguarding, and fulfilling legal or contractual obligations.

2.1 Personal Identification Information (Childcare Provider)

- Full Name

- Email Address

- Mobile Phone Number

- Company / Setting Name

- Job Title

- Regulatory Registration Number (OFSTED, CIW, Care Inspectorate, HSCNI etc.)

- Regulatory Region

- Insurance Details

- Compliance Documents

2.2 Contact Information

- Postal Address (for posting physical goods)

- Contact information for delivery

2.3 Payment & Financial Information

We do not store full card details. Payments are handled by secure third-party processors.

2.4 Account & Login Information

- Log-in history

- Basic usage logs

- Scan/tap events of LLID cards

2.5 Child Profile Information

May include child’s name/initials, photo, DOB (optional), allergies, medical notes, SEN info, safeguarding notes.

2.6 Emergency Contact Information

Emergency contacts, setting contacts, authorised pick-up persons.

2.7 User-Generated Content

Reviews, testimonials, uploaded photos/documents.

2.8 Consent & Legal Documents

Includes acceptance of policies, verification records, compliance documents required by your regulating bodies.

2.9 Childminder Assistant Information

- Full Name

- Job Title/Role

- Regulatory status (if applicable)

- Contact Number (optional)

- Photo (optional)

- Compliance documents (e.g. DBS)

Used to generate assistant ID cards and support regulating body requirements.

3. How We Collect Data

Account creation, onboarding forms, uploads, scans/taps, support contact, purchases, parent verification.

4. How We Use Personal Data

4.1 Providing LittleLink ID Services

Account setup, ID linking, emergency visibility.

4.2 Shipping (Royal Mail Only)

We share:

- Full Name

- Delivery Address

- Email (if needed)

Only with Royal Mail.

4.3 Customer Support & Communication

4.4 Security & Fraud Prevention

4.5 Legal & Regulatory Compliance

5. Data Sharing

We may share with:

- Royal Mail (delivery)

- Payment processors

- Your regulating bodies

- Parents/guardians (when relevant)

We do not sell personal data or share for advertising.

6. Data Storage & Security

Encrypted infrastructure, secure backups, strict access controls, UK/EEA storage.

7. Data Retention

Data retained only as long as necessary for legal, regulatory, or operational reasons.

8. Your Rights

Access, correct, delete, restrict, withdraw consent, portability.

Email: [email protected]

9. Changes to This Policy

We update this policy as required.

10. Contact

LittleLink ID

[email protected]